Global K-pop powerhouse BLACKPINK has officially become the first artist in history to surpass 100 million subscribers on YouTube, setting a groundbreaking milestone in the digital music era.
The achievement solidifies BLACKPINK’s status as one of the most influential music acts in the world. Since debuting under YG Entertainment, the quartet — Jisoo, Jennie, Rosé, and Lisa — has consistently shattered streaming records, dominated global charts, and built one of the most powerful fanbases in modern pop culture.
A Digital Empire
BLACKPINK’s YouTube channel has long been a global force, with music videos like “DDU-DU DDU-DU” and “Kill This Love” amassing billions of views. Their cinematic visuals, high-production performances, and global appeal have made them YouTube royalty — and now, record-breakers.
Surpassing 100 million subscribers places them ahead of every other artist and creator on the platform, underscoring not just their popularity, but their sustained dominance in the digital age.
Global Impact
Beyond YouTube, BLACKPINK has redefined what it means to be a K-pop act on the international stage. From headlining major music festivals to collaborating with global superstars, the group has bridged East and West, breaking language barriers and cultural boundaries.
This latest milestone further proves their unmatched global reach — and the power of their dedicated fanbase, BLINKs, who continue to propel them to historic heights.
BLACKPINK becomes the first artist ever to hit 100M subscribers on YouTube — a historic moment for music and K-pop.
