Beginning this May and continuing throughout the summer, Atlanta’s new I’M SO ATL Campaign is transforming more than 400 parks citywide into vibrant community art spaces celebrating Atlanta’s culture, creativity, and local artists.
The initiative will culminate with the free ARTlanta Festival, scheduled for August 7–9.

Turning Parks Into Creative Spaces
The campaign aims to bring art directly into neighborhoods by activating public parks with:
• Murals and visual art installations
• Live performances
• Interactive cultural programming
• Community-centered creative events
Organizers say the project is designed to make art more accessible while highlighting the unique identity and diversity of Atlanta communities.
Celebrating Atlanta Culture
The I’M SO ATL Campaign focuses on showcasing:
• Local artists
• Neighborhood pride
• Atlanta’s music, art, and cultural influence
• Community engagement through public spaces
Officials say the effort reflects Atlanta’s growing reputation as a major creative and cultural hub.
ARTlanta Festival to Close Out the Summer
The initiative will conclude with the free ARTlanta Festival on August 7–9, expected to feature:
• Art exhibitions
• Performances and entertainment
• Food and community activities
• Large-scale public programming across the city
The festival is anticipated to attract residents and visitors alike while spotlighting Atlanta’s artistic talent.
Through the I’M SO ATL Campaign, more than 400 parks across Atlanta will become creative community spaces this summer, leading up to the free ARTlanta Festival and celebrating the city’s thriving artistic culture.